Meta Ads
Overview of campaign objective, delivery status, reach, impressions, and messaging performance.
Meta Ads campaign structure illustrating campaign, ad set, and ad-level setup.
Audience targeting setup showing location, age range, gender, and interest-based detailed targeting.
Ad creative and primary text used for a Meta Ads campaign, designed to encourage user engagement and WhatsApp conversations.
The campaign demonstrated strong visibility and engagement, reaching a wide audience with consistent impressions across key demographic segments. Messaging performance showed steady growth over time, generating meaningful conversations at an efficient cost. Audience insights and performance trends were continuously monitored to optimize delivery and improve message interactions throughout the campaign period.
Google Ads
This Google Ads search campaign generated 1.5K impressions and 262 clicks with an average CPC of ₹43.43, resulting in a strong CTR of over 17%. The campaign drove 12 raw leads from high-intent, location-based keywords related to digital marketing courses in Kochi, with most interactions coming from mobile users. Keyword performance, audience demographics, and geographic data were monitored to maintain relevance and improve lead quality throughout the campaign.
